And in this case it's the MPAA knowing the public. According to this article, two day DVDs are not selling well. Well duh. Nobody wants a self-destructing DVDs (lasts for 2 days) especially ones that cost 7 bucks. You can rent a new movie at blockbuster for 4 bucks and keep it for 2 days. Sure these don't need to be returned but the wastefulness and price does not justify this purchase. Oh stupid MPAA. *shakes head in disbelief*